Media Facade Research

"T-Mobile corporate headquarters building has its entire front
upper half of a 3-story building covered in a full color, LED
video-based media facade. A series of horizontal LED video
arrays is mounted across the building facade. The building's
screen size is 10 meters high by 30 meters wide." (YLEM)


"Regarding the construction, it was important to take into consideration that the completed facade could not support any additional load. ag4 mounted vertical profiles in front of the facade, which are statically connected at the top and the bottom of the building construction and that carry the necessary electronics required for operation.

Horizontal lamellae are integrated between these profiles and are mounted with a total of 250,000 LEDs. The aluminum lamella used was especially created by ag4 for this project. " (AG4)

Architect: AG4
Client: T-mobile
Location: Bonn, Germany
Project completed in 2004

Media Facade